Author: Kristina Nadjarian, Easyfairs Switzerland Ltd. and Christian Pauli, Director Western Switzerland, SWISS LOGISTICS by ASFL SVBL
SVTL – ASLF Management Committee Member
LOGISTICS & AUTOMATION asks 5 questions to...
1. What fascinates you most about the logistics industry?
For me, logistics is like clockwork that never stops – except that instead of gears, it requires refrigerated transport, hazardous goods and a great deal of organisational talent. It connects people, technology and processes with impressive precision. I am fascinated by how seemingly chaotic situations can result in smooth processes on a daily basis. Anyone who thinks logistics is boring has never experienced how exciting it is when everything happens simultaneously and still on time.
2. How do you think the industry has changed in recent years?
Logistics has evolved from forklift trucks to the cloud – and in record time. Digitalisation, sustainability and automation have not only made the industry faster, but also smarter. Today, it is no longer enough for something to work – it has to be transparent, efficient and as green as possible. New niches are emerging, old ways of thinking are disappearing. In short, those who don’t keep learning in logistics will be left behind – and that’s not an option in this industry.
3. With its main theme of ‘The future of intralogistics technology’, LOGISTICS & AUTOMATION is focusing on forward-looking topics – what do you consider to be the most important trends that will shape the future of the industry?
The future of intralogistics is smart, connected – and sometimes surprisingly human. Artificial intelligence, automation and energy efficiency are the major drivers. But the real challenge lies in connecting technology and people in a meaningful way. Even the best AI doesn’t know what a Class 3 dangerous good is – that requires skilled workers with brains. The networking of machines, data and people is becoming a success factor, and those who can keep track of it all have a clear advantage. In short: the future is digital – but without people, nothing works in logistics either.
4. In an increasingly digital world, how important are personal encounters and live contact to you?
Very important. Digitalisation enables efficiency, but trust and inspiration arise from personal interaction. Often, a brief conversation on site is enough to develop ideas, avoid misunderstandings or initiate new partnerships – this can hardly be replaced digitally.
5. What is your opinion of the LOGISTICS & AUTOMATION trade fair, the national meeting place for the Swiss logistics industry?
The fair is a valuable place to experience innovations live and feel the pulse of the industry. It brings together people who work on the future of logistics every day – from technology providers to users. For me, it is a showcase of possibilities and an important source of inspiration for Swiss logistics. I see the trade fair as the annual family reunion of logistics: whether it’s new technologies, exciting discussions or surprising ideas – for me, the trade fair is a place where the future becomes tangible and networks are formed not only digitally.