“Being able to process a natural raw material using the latest technical possibilities is both contemporary and a privilege,” says Hannes Theurl, who runs Theurl Holding GmbH together with his cousin Stefan. “The experience of the generations before us shows us the way.” Theurl is now breaking new ground with a compact Satellite® storage system from intralogistics automation specialist Westfalia Technologies GmbH & Co. KG from North Rhine-Westphalia, which went into operation in June 2025. “An automated high-bay warehouse is not a common technology in our industry,” emphasizes Hannes Theurl. “But we had been pursuing this for quite some time and were ready for the next step.” Change, decisions, generational change—the company consistently pursues its values in technology as well.

Pioneering project for the timber industry: “We believe that automation in warehousing will be a topic of the future in the timber industry,” explains Fabian Spitz, Deputy Sales Director Technologies & Systems at Westfalia, who introduced the Austrian timber company to tailor-made storage automation. “And Theurl is certainly playing a pioneering role here, as in many other areas. To our knowledge, the idea of integrating an in-house storage system for unsecured timber stacks into the production process has not yet been implemented on the market.”